Color Personality Traits

Color Personality

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There have been several creative attempts to reveal hidden traits of human beings. The personality tests used different methods including analyzing handwriting, behavior, emotions, and choice of color. The sensory experience of colors is considered an effective method of getting some insight into one’s personality. 

It’s believed that a person’s favorite color can say a lot about an individual. It sends a comprehensive message about the personality type. The colors we choose for our accessories, clothes, and belongings define a little bit about a person’s characteristics. It says a lot about one’s choices and perception.

Color Personality

Red Persoality Traits
Photo by Cam Adams on Unsplash

Colors are powerful tools of communication which is why color psychology is used for recruiting, branding, and marketing. Each color is believed to evoke specific emotions. They reflect the way a person operates in the world. 

Different colors are used to define different traits and characteristics. A person can have a preference for more than one color. A color personality test can help in determining one’s preferred color.   

Here is a guide on some colors and the traits attached to them. 


Red personality traits

People who have a preference for the red color are energetic and passionate and are always willing to take risks.  


Red personalities have a lot of energy. They are active people and are always looking for some activity so that they can make use of their abundant energy. Instead of talking and discussing ideas, they prefer to take action and risks. 

Red people are vigorous and often take impulsive actions. They seldom think of the consequences before doing what they want. They possess variable moods. 

They have so much energy that it radiates and also have an impact on people around them. Their passion is contagious and can easily engulf those around them. 


Red personalities have a strong need for achieving physical fulfillment. These individuals are not necessarily extroverts but they do love going out and being the center of attention. When they decide to do something they put in a 100% to ensure that the best results are achieved. 


People with red personalities are ambitious and set high goals for themselves. They want to win quickly as they lack patience and have a short memory span. 

These individuals are optimistic but they complain a lot as well. They are quick to speak up and share their views.  

Red people are achievement-oriented. They are good at winning others’ respect with their grounded and practical attitude. 


Orange personality traits

Orange personalities are passionate and flexible. They do not like environments with strict routines and schedules. 


You will never see an orange personality creating detailed plans for anything. They can prepare for outings within minutes. 


Orange individuals have bold personalities. They are not intimidated by challenges and are ready to take risks. They are always willing to try new things no matter how hard it is. They do not spend time contemplating the pros and cons of a decision.  


They don’t like strict structures because of their spontaneous nature. Anything that makes them feel boxed in is not for them. They are happy when there are constant changes in their routine as they keep things interesting. They thrive most in work environments that offer them flexibility. 

Restless and energetic

Orange personalities stay happy when they are being stimulated. They have an abundance of energy and need an outlet for that. They like being active and doing nothing makes them restless. 


Orange individuals are optimistic and outgoing. They have charming personalities and tend to attract others to them. They effortlessly become the center of attention in gatherings. Their energy is contagious and spreads to those around them as well.


Yellow personality traits

Yellow Personality Traits
Photo by Ketut Subiyanto

People with a preference for the yellow color love showing their individuality and new ideas. They are expressive, cheerful, imaginative, and prefer proper structure. 


Yellow personalities are cheerful people and their illuminating personality lights up their surroundings as well. They are friendly but prefer to keep a small circle of friends. 

They have creative minds and know how to make things fun. They are optimistic and have acute analytical thinking. 

Exceptional communicators

Yellow individuals are great at communication and can quickly build a network. They like to stay busy and love interacting with other people. They don’t mind indulging in mental challenges because they like to analyze things. 


People with yellow personalities are dynamic but they are also methodical and calculated. Being perfectionists does make them over-critical of themselves and others. 

Mentally active 

Yellow-color personalities are good at hiding their emotions. They prefer to base their decisions on logic and use their head instead of their heart. They know how to control their emotions.   

They have an active mind and like to use their brain to achieve goals rather than relying on physical energy. Yellow individuals are smart, and they are aware of their intelligence level and always use it to their advantage.  


Blue personality traits

People with blue color personalities are sympathetic, enthusiastic, and compassionate. They love participating and contributing to things. 

Good listeners

Blue personalities are compassionate and this makes them good listeners. Their interest is genuine as they are sincere with everyone. They value relationships and work hard to do their part in strengthening them.

Honest and trustworthy

Blue color personalities are reliable and honest. They are not afraid of their responsibilities and are committed. If they are given a task they try their best to deliver and they enjoy helping others as well. 

They are loyal and can be trusted. Blue personalities never betray anyone and always show loyalty no matter how hard it gets. 

Good communicators

They have good communication skills but they prefer to have a small circle of friends. Their few friends are highly valuable to them and they sometimes even put their loved ones’ needs above theirs. 

Friendly and peace-loving 

Blue individuals easily get upset because of conflict. They thrive in a peaceful and harmonious environment. Disorganized and chaotic situations are overwhelming for them. 


Blue personality color is not spontaneous. They are persistent and have difficulty adjusting to change. They prefer sticking to things that are familiar to them instead of trying new stuff. 

Emotionally aware

They are in touch with their emotions and are sensitive. They have a talent for reading people’s emotions and are willing to offer their support in any way they can.  


Green personality traits

Lovers of green color are outdoorsy, practical, and compassionate.

Peaceful and diplomatic 

People with green personalities have a diplomatic nature. They enjoy playing their part in bringing harmony to their community. Their calm personality allows them to be diplomats and bring down the tension in case of friction. 


Green personalities  are all about future planning. They have a clear idea about right and wrong and they like to stick firmly to their beliefs. 

Green individuals have a big heart. They are down-to-earth people and practical as well. Helping others and being there for them during tough times gives them happiness and satisfaction. They are generous to offer a helping hand whenever they see someone struggling.


Purple personality traits

Purple Personality Traits
Photo by Andrea Piacquadio

Purple personality types are charismatic and creative. Their intuitive nature makes them emotionally intelligent and understand others’ emotions. 

Compassionate and charismatic 

Purple personality is attractive and draws people towards itself. They possess certain stability and power that makes them genuine and authentic.   


They are shy and like to spend time by themselves. They value their individuality and possess an independent spirit. Alone time gives them energy and inspiration. Being alone doesn’t mean they don’t like people. 


Purple personalities are humanitarians and always seek to help others. Improving the world is one of their main goals in life. They are always ready to provide support to those who are struggling. 


Their minds are full of great and unique ideas. They are idealists who think a lot about ways to have a better future. 


Pink personality traits

Pink personalities have soft hearts. They are loving people who would go to great lengths to help others. 

Kind and generous 

People with an affinity for pink color are kind and loving. They are ready to offer a helping hand to people in need. Their emotional intelligence level is pretty high which makes them sensitive to the feelings and needs of those around them. 


Pink individuals have a charming nature. They draw attention as people find it easy to talk to them. They are reserved and like to have a few friends. They give unconditional love to those close to them and expect the same sentiments from them as well. 

Optimistic spirit

Pink personality types are super optimistic. However, too much optimism sometimes leads them to make immature and unrealistic decisions. 


Grey personality traits

Grey is a neutral color and people who prefer it have a neutral point of view about life as well. 


People with a preference for grey color don’t like the chaotic world. If their surroundings get too overwhelming they prefer to isolate themselves and use their alone time to recharge their batteries. 

Seek balance

Grey color personalities value status quo and structure. They are happy in a balanced and structured environment that does not offer any surprises. Excitement and adventure are not for them. Stability is important to them and they are even ready to make compromises to ensure balance and stability are maintained. 

Reliable and calm

These individuals are calm and collected. They don’t show excitement over things. Although they don’t show emotions they are reliable and trustworthy people. They are fully committed to the tasks assigned to them and always deliver on time. 

You can rely on them to make balanced and fair judgments because of their emotional detachment. They are independent and have an individual attitude despite a lack of creativity and imagination. 


White personality traits

White Personality Traits
Photo by Jonathan Kemper on Unsplash

White personalities are an optimistic bunch. 

Positive attitude

White personality types have a positive nature. No matter how challenging things get they always see the glass half full. People like spending time with white personalities because of their positive influence and optimistic vibes. 

Impartial and sincere 

White personalities are good at making impartial decisions. They are introverts and like spending time alone but their sincere nature also encourages them to help others. They are always available to offer words of wisdom to other people. 

Highly organized

White individuals want everything to be clean and organized. They don’t like clutter and are sensitive about hygiene. They can easily get overwhelmed if their home or workplace is chaotic and disorganized and fail to perform to the best of their ability. 


White personalities have high levels of self-control. No matter how tempted they are, they never make impulsive decisions. They can get too critical and often judge others by the high standards they have set for themselves.  

Their inflexibility and self-control sometimes make them appear rigid and cold. 

Black personality traits

People whose favorite color is black like to be in control and they seek power. Black personality types are conservative and conventional people. They are polite and always behave in a proper manner.


Black personalities are highly interested in power and being in charge. They are determined and work hard to get what they want. Their demanding and authoritative attitude can be intimidating at times. 


Black personalities put up a strong front and are excellent at hiding their insecurities. They don’t allow people to penetrate the wall they have set up to hide their emotions and vulnerabilities. 


Final Thoughts

Colors are meaningful, and a person’s favorite color reveals a lot about their personality. Identifying one’s favorite color can help an individual in understanding their true self and improve by working on their weaknesses. Our website offers an easy and quick color personality test to find your favorite color. 

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MBA from the Australian Institute of business. Over a decade working for IBM Australia and Oracle Europe and the Middle East. Worked on Artificial Intelligence technology for many years and believes that technology can help everyone better understand his/her personality and find the job they deserve.